Summary
From the article:
[3M's South Dakota] plant had already ramped up production of respirator masks in response to demand from first responders battling wildfires in Australia and contending with a volcano in the Philippines. Now, Rehder told his charges, Aberdeen would shift to “surge capacity.” Idle machinery installed for precisely this purpose would be activated, and many of the plant’s 650 employees would immediately start working overtime. “We knew it wouldn’t be a two-week blip, it would be longer,” Rehder says. “But I had no idea.”
[3M] has been preparing for almost two decades. Coming out of the SARS epidemic of 2002-03, the company realized it wasn’t fully equipped to handle unexpected explosions of demand in the event of a crisis, or what it calls an “X factor.” It decided to build surge capacity into its respirator factories around the world.
Over the years, with X factors such as the Ebola panic and the H1N1 flu virus generating flash floods of demand, the company kept refining its emergency response.
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3M can’t save the day on its own, but it’s promising a remarkably large contribution. The company has in two months doubled global production of N95 masks to about 100 million a month, and it’s planning to invest in new equipment to push annual mask production to 2 billion within 12 months. [...] Two days later, Roman said 3M would work with Ford Motor Co. to produce powered air purifying respirators, waist-mounted devices that blow air into helmets that shield wearers. Honeywell is also increasing N95 production, saying it will hire at least 500 people to expand capacity at a facility in Rhode Island.
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3M had another built-in advantage: Unlike many companies that have moved production to low-cost countries, it sources the materials for its respirators near its assembly plants and serves customers reasonably close by. “We make respirators in China for the China market, we make respirators in Korea for a little more than the Korea market,” Roman says. Each plant can ship respirators anywhere—pretty important in a pandemic—but day to day, a plant doesn’t rely on distant vendors subject to tariffs or export bans.
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In the U.S., too, prices for personal protective equipment are being driven up in what has become a grim marketplace. It’s unclear whether some distributors are withholding masks as demand rises, but states are clamoring for every mask they can scrounge and must compete against one another to secure them. New York Governor Andrew Cuomo said on March 23 that masks the state usually buys for 85¢ now cost $7.
3M says it hasn’t raised respirator prices and can’t control what happens after it sells its products to distributors. Roman wrote to U.S. Attorney General William Barr on March 24 to offer 3M’s help in rooting out medical device counterfeiting and price gouging.